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Trade shows are a buzz with dozens, if not hundreds, of competing booths all vying for the attention of event-goers. You need to stand out from the crowd, grab people’s attention, engage their interest, and most importantly, leave a lasting impression. Luckily, technology is making this easier than ever for companies of all sizes to… Read more
With the UN recently announcing that 1 million species are threatened with extinction, being environmentally sustainable has quickly become a topic of interest amongst many. But how do you create a sustainable event? There are so many things you need to have printed, manufactured, bought, and shipped— where do you start? Here’s our handy list… Read more
Everything’s lined up – you’ve got all of your speakers and travel booked for your event. Signage and materials are done and delivered. Your budget is locked. All that’s left is to open registrations and wait for the people to pour in, right? Not quite. Your registration period requires just as much care and attention… Read more
Successfully planning and running a virtual event is either much harder than you’d expect, or much easier than you’d fear, depending on how you’d approach it. You might think that holding a presentation with a virtual audience might be as simple as a Skype call; you’d be wrong. You might think it requires incredibly expensive… Read more
Traditional corporate meetings have never terribly excited anyone in the workforce. While previous generations resigned themselves to sitting through endless stuffy meetings, millennials have realized there are better — and more productive — ways to spend their time. This has spilled over to conferences and events as well. The stuffy, rigid, hard-sell ways of the… Read more
The audio-visual landscape is undergoing an evolution in 2019. Technologies which have been developing for the better part of a decade have now become more affordable for meeting planners to utilize in the meetings and events industry. Showcasing the latest technology at your next event can really showcase your company’s status and staying power. Here’s… Read more
There are many ways to throw money at an event in order to boost its attendance. For those with bottomless pockets, this is fine. Some of us, however, need to stick to a budget. So how do we balance reaching these new targets, without bankrupting ourselves? Turns out there are quite a few ways to… Read more
Digital signage is a great way to draw attention, inform visitors to your booth, and drum up leads. But, while we’d love to say that just having a video kiosk is enough — it isn’t. You need to put a bit of effort into your video offerings. Here are our suggestions for how to use… Read more
Getting ready for you first trade show, but don’t know where to start? The first thing you’ll want to do is hold a brainstorming session to create a marketing plan outline to determine several key items. This will include things like what is the purpose of the trade show, who are your target audience and… Read more
So you’ve got an upcoming trade show and you want this to be the best one yet. How do you go about it? We’ve got you covered. Whether you’ve done this before or this is your first time out, we’ve got some tips you’re sure to find useful. Get the most out of your upcoming… Read more
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