Orlando is a fantastic city, home to some of the world’s largest and best known attractions such as
Disney World and Universal Studios. It’s also home to some impressive trade shows, with
companies across the globe converging to get themselves seen.
In such a bustling tourist city it can be easy to get overwhelmed — or perhaps worse, distracted.
With so many theme parks and attractions concentrated in one city, what should be a business
venture can quickly turn into an expensive, unproductive distraction.
Here are our tips for keeping your wits about you next time you plan a trade show for Orlando:
Create an Itinerary and Stick To It
There are many temptations in Orlando, and planning to avoid them is a good place to start.
Create a firm itinerary for the event period, make sure it’s communicated with everyone, and stick
to it. If you’re desperate to see some of the attractions, work them into the plan — but schedule
them for after the trade show days. Focus on your work first, then go and enjoy yourself.
Get to Where You Are Going Early
Orlando is home to the amusement park and attraction trade shows, and they’re all about the bells
and whistles. With traffic being a big issue whether it’s 11 am or 11 pm, make sure to plan around
that. Give yourself ample time to get to where you are going.
Try to arrange your meetings early in the day before people head out on the trade show floor.
Once they’re out there, you’ve got a much lower chance of getting their attention again!
Book Hotels Early
Early bird specials and room availability are important reasons to try to get your tickets as early as
possible. Getting a reservation as close as possible to the exhibition center hosting the event will
help you avoid the inevitable traffic rushes that will occur on the days.
We admit this advice goes for most big cities, but Orlando’s native attractions put an even greater
emphasis on the need to keep travel to a minimum.
Make Sure Your Team is Prepared
Orlando hosts some of the largest trade shows in the country. People from around the world are
going to be inspecting you and your booth, assuming you’ve done your prep work properly.
You need to ensure your team is able to perform at a high standard; they must know their elevator
pitch off by heart, they must be able to respond succinctly and intelligently to questions, and they
cannot be easily flustered. Make sure they have plenty of time to prepare and are confident before
the show begins, or it’ll be too late.
